The BenQ-Siemens A38 and the BenQ-Siemens A58

The BenQ-Siemens A38 and the BenQ-Siemens A58 are both beautiful accessories and reliable companions in daily mobile life

BenQ Mobile’s new economy class features design, function and quality

Munich, May 24, 2006 | BenQ Mobile ’s new economy class models combine modern design and professional functionality. Both the design-oriented BenQ-Siemens A38 and the business-oriented BenQ-Siemens A58 with integrated Bluetooth technology offer top-class quality and optimal reliability at affordable prices. Because of their ergonomic design and clear menu navigation, the new economy class models can be operated conveniently in every situation of daily life. Focusing on the most important functions, they provide everything one could want for mobile telephone calls and data transfer. BenQ Mobile has thought of everything to make life on the move more pleasant: an organizer, a large address book as well as various mobile games which are just some of the versatile features of the new A Class mobiles.
The BenQ-Siemens A38 – the new economy class model for speech telephony
The BenQ-Siemens A38 is perfectly suited for all those who want to use their mobiles for making calls without sacrificing reliability and modern design. The classic, slender bar form (103.5 x 45.5 x 18.75 mm) fits snugly into the hand. The structurally outstanding function keys in contrasting colors located above the keypad are particularly eye-catching. The A38 features a 1.4 inch color display with “Color super-twist nematic” (CSTN) LCD display technology. 60,500 colors, 96x64 pixels ensure outstanding legibility.

Forgot your best friend’s number? Thanks to the large address book in the BenQ-Siemens A38 (up to 300 entries) no phone number needs to be memorized. Moreover, the mobile phone can archive up to 300 text messages, and the Privacy Manager for incoming calls protects the user from undesired calls. The Privacy Manager couldn’t be easier - simply activate your list of pre-installed phone numbers from which you don`t wish to receive calls. Apart from 32-chord ringtones, the standard features of this solid phone also include an alarm clock, a world clock, a calendar and a calculator, as well as various mobile games. The long standby time of up to 286 hours and talk time of up to 248 minutes make the BenQ-Siemens A 38 a reliable companion in daily life. The Headsets HES-104 and HES-108, available as original accessories, provide hands-free talking in digital voice quality.

The BenQ-Siemens A38 will be available in the color variations “Bold Charcoal” and “X-treme Gray” from July 2006 in Europe . Market entry in Asia will ensue in August 2006. In Latin America , the mobile phone will be on retail sale from September 2006. Prices will be determined locally.


The BenQ-Siemens A58 – a business mobile with leisure features.
There is no need to forgo professional functions and comprehensive connectivity in the basic mobile segment either. The BenQ-Siemens A58 is an elegant A Class model with business capabilities. The mobile can be networked without cables to other appliances via the integrated Bluetooth interface. The BenQ-Siemens A58 also has a radio frequency connector (RF connector) and a serial interface for wired data links on board, enabling data stored in the phone and settings to be synchronized quickly and simply with a PC. Moreover, the BenQ-Siemens A58 can boast a connection for an external antenna to ensure optimum reception in a car.

The integrated organizer and clear unified contact book for up to 500 contacts make this mobile phone an efficient tool for coordinating both private and professional appointments. The BenQ-Siemens A58 also comes into its own as a dictating machine (recording time of up to 60 minutes). During a meeting, you will be notified discreetly of incoming calls by the vibration alarm and calls can be made in hands-free mode while you are taking notes, looking for files or making coffee.

The clear design of this slender mobile phone focuses on ergonomic shape and intuitive operation. Chromium elements on the sides of the casing provide visual design touches. The clearly structured keypad and the graphics menu on the mobile’s large “Color super-twist nematic” (CSTN) LCD display with 65,536 colors, 128x128 pixels enable everyone to become familiar with the operation of the device in no time. The mobile phone can also be personalized with individual MP3 ringtones.

A selection of headsets and car kits with Bluetooth technology is available as original accessories such as the new Car Kit Bluetooth Easy HKW-100. This product is a compact and flexible plug & play solution which offers the driver easy and secure operation due to the versatile positioning of its external keypad’s integrated microphone.

The BenQ-Siemens A58 will be available in Europe in the colors “Carbon Black” and “Mercury Silver” from August 2006. Prices will be determined locally.