LG Unveils the World’s First Digital Mobile Broadcasting MP3 Player

LG Electronics (LG), a leader in consumer electronics and mobile communications, has launched the first integrated-memory MP3 Player with Mobile Broadcasting (DMB) reception. The compact FM35 measures just 52mm wide, 92mm long and 14mm thick. It gives consumers an added choice in LG’s DMB lineup, which includes mobile handsets, notebook PCs and PDA's with DMB functionality, offering more choices to customers.

Mr. Si-Bum Park, the marketing head of LG Electronics said, “The FM35 is the slimmest and most compact DMB device available. It has 2GB of integrated memory, so users will be able to carry all of their favourite songs with them. We offer many options in our DMB product line so consumers can choose the mobile TVs that best fit their lifestyles. LG will secure leadership in the mobile broadcasting device market by continuing to update and expand our DMB product line.”

The FM35’s minimalist design and black-and-white façade create a polished look for this high-tech device. It has a 2.4-inch 16:9 aspect ratio LCD display, which allows the viewers to see vivid details of the digital broadcasts. A 360-degree rotating DMB antenna guarantees high-quality reception and 2GB of integrated flash memory store up to 500 music files. The device supports popular audio file formats including MP3, WMA, OGG, AVI and ASF. It allows users to multitask, listening to music and viewing pictures at the same time.

Other features include lithium ion polymer battery which can be recharged through the USB cable or connection of the mobile phone cable. Users can watch four hours of DMB broadcasts or listen to 55 hours of music between charges. The FM35 is also capable to storing images and text files downloaded from a PC, allowing users to access the files on-the-go. The DMB MP3 player also features ultra high-speed file transfer capability through its USB 2.0 and a powerful broadcasting output of 18mW.

LG expects the FM35 to further boost business in the mobile device business. The company will continue to lead convergence technology through its mobile broadcasting devices.